What is Bankroll Management?īankroll management is important in matched betting for several reasons. You can look at other entries in the Matched Betting blog if this article is not the information you are looking for. In this article, we’ll explore the importance of bankroll management in matched betting and provide practical tips for managing your funds effectively. While it could be a highly profitable strategy, it’s also important to manage your bankroll effectively to minimise your risk of losing your entire betting funds. Matched betting is a popular form of online gambling that involves using free bets and bonuses offered by bookmakers to lock in potential profit.